I embraced Social Media massively, studied many hours to become an expert in it and learnt from the best in the world.
Then at a business networking meeting at least 5 years ago, when I introduced myself as a Social Media trainer, the response was oh really not another one?
It made me think, I was already overwhelmed with all the networks I had to master, so I decided to specialise in LinkedIn only, I’ve always enjoyed B2B.
I came across the image below on @therealbanksy twitter and for me it really sums up the world of Social Media we live in today.
And last month (December 2017) 5 years after I became a LinkedIn trainer I stopped.
Why?
I am no longer as passionate about Social Media as I once was and I also believe it is a massive time grabber, which affects millions of us as it did for me.
99.9% of the posts that are being put out there get virtually no engagement or are never seen. I call it the ‘falling tree syndrome’. Millions of trees fall over and nobody is there to witness it. Just like your latest social media post.