Does the sun shine on your web?

Hugh MacLeod

I’m all for creating a positive vibe on the web but I’m astounded by the amount of good news messages that are littering the place. I am not suggesting for a moment that they are fake, but once we’ve witnessed when our contacts are sharing countless selfies, group colleague pics at conferences and award ceremonies, you kinda get the idea.

They just become more content we automatically zone out from.

We must become better all round storytellers instead of content junkies and with junkies I mean addicted to the need to post content. Less is more and so what if people are not active when you’re posting, post when you think of it and ditch the scheduler. Some of you may even be spending good money on those schedulers as I did too. Yes I’m totally guilty!

Now I’m more mindful about what I’m posting, more thoughtful about adding to my overall story, creating a narrative, sharing maybe small insights to my overall mindset and thought process, allowing my connections to get a better insight as to who I am.

But that’s just me, you must do what all the content sheep are doing, read all the books and download all the free content as to how the so-called gurus are doing it.

I totally know that my way is not necessarily the right way, it just suits me to be more authentic, honest and deliberate or on purpose.

Happy scheduling!

Michael de Groot